About Me

I may have been a late bloomer to the action sports world, but I have loved color as long as I can remember

It was only within the last few years I realized I could merge the two. I spent my elementary and middle school years on NikeID and Photoshop, taking bits and pieces of soccer cleats and running shoes and combining them to make my own shoes. During the pandemic I discovered climbing, and then learned to mountain bike and ski not long after that. I began to obsess over this entire new world of equipment and apparel, and also realized a huge amount of people didn’t like the current color offerings from so many brands! How could these companies be missing the mark, especially in an industry where so many people rely on their gear for self expression. This was the catalyst for me, and kickstarted my journey to make good designs people would not only be drawn to. but also wear to confidently express themselves.

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